The best Prime Day watch deals: Time for savings on Armani, Braun, Apple Watch and more
Smart and standard watches included


Amazon Prime Day is here, and with it comes a plethora of deals, covering everything from sneakers to scotch, marking the perfect opportunity to finally make those purchases you’ve been umming and awwing about for months. Fortunately, if you’ve been on the market for a decent timepiece, then the sale has plenty to offer, with both traditional watches and smartwatches receiving big discounts.
We’ve picked out some of our favourites below for you to check out, with none of them coming in above £300, so you don’t feel too guilty for nabbing yourself a well-earned treat during Amazon’s four days of discounts. All of the deals below are only available to Prime members.
This imported watch features a 39mm round stainless steel case with a white dial, a 20mm silver stainless steel bracelet, and an automatic analogue display.
The Braun automatic 3-hand analogue watch features a 40mm stainless steel case with a bezel, automatic movement, and a yellow second-hand.
The Ingersoll 1892 Automatic Gents' Watch features a 40mm stainless steel case and strap, along with a small seconds skeleton sub-dial.
Best Prime Day smart watch deals
The modern person needs a watch to do more than just tell the time. The practical side of watches is primarily found in smartwatches, while traditional watches are now more known for sparking conversation and complementing a decent outfit.
That's why we've also included some of the best smartwatches on sale this Prime Day, all of the below watches will aid you in your day-to-day life and of course help you chase your fitness dream.
Crafted from aerospace-grade titanium alloy and sapphire glass, this watch is complemented by a runway-inspired fluoroelastomer strap. It offers a maximum battery life of 14 days and provides comprehensive health tracking, including ECG analysis and health features.
Enhance your well-being with Galaxy Watch7 which aids all your daily activities. It features an energy score that offers personalised sleep coaching and advanced fitness tracking with WaterLock Mode. The 3NM processor ensures seamless transitions and extended battery life.
The Apple Watch Series 10 offers a larger display, thinner design, and faster charging. It provides advanced health insights, including ECG, heart rate notifications, and sleep tracking. Innovative safety features, including Fall and Crash Detection and Emergency SOS, are included.
Check out more Prime Day steals below:
Get exclusive shortlists, celebrity interviews and the best deals on the products you care about, straight to your inbox.

Morgan got his start in writing by talking about his passion for gaming. He worked for sites like VideoGamer and GGRecon, knocking out guides, writing news, and conducting interviews before a brief stint as RealSport101's Managing Editor. He then went on to freelance for Radio Times before joining Shortlist as a staff writer. Morgan is still passionate about gaming and keeping up with the latest trends, but he also loves exploring his other interests, including grimy bars, soppy films, and wavey garms. All of which will undoubtedly come up at some point over a pint.
You must confirm your public display name before commenting
Please logout and then login again, you will then be prompted to enter your display name.
-
Time for a brew? This wristwatch with an espresso timer is the perfect timepiece for coffee lovers
Coffee o’clock
-
Benjamin James Scarifour collection expands with stunning stone dials
Three killer additions to the Scarifour line
-
Rolex's classic Oyster Perpetual Datejust is celebrated in new commemorative official book
Puts your old Beano annual to shame
-
TAG Heuer looks to the moon with the Carrera Astronomer
A different rhythm
-
Limited Audemars Piguet perpetual calendar watches celebrate the watchmaker's 150th anniversary
Have a spare £100K lying about?
-
Greubel Forsey unveils the QP Balancier: A masterpiece of intuitive design and elegance
A lot of readable information
-
Quarter past koi? Meet the Citizen Zenshin Koi Fish Watch
Running late just got a whole lot fishier
-
Nomadic Watches unveils Van Morrison 80th birthday timepiece
Celebrating a legend