The Beer That Makes You More Creative

The Beer That Makes You More Creative

The Beer That Makes You More Creative

Hankering for a beer but don’t want to lose your creative spark? Problem solved.

For too long beer has been viewed as a creative stumbling block; a social lubricant; a liquid procrastinator; a slayer of brain cells. But now comes the Problem Solver, a 7.1 per cent craft IPA designed to “tickle taste buds and brain cells” while giving drinkers a prime boost to the senses.

marketing agency CP+B Copenhagen and Danish brewery Rocket Brewing 

Ingeniously, the bottle includes a scale to determine how much of the beer you need to drink based on your body weight. Providing you drink the right amount of this special pale ale, we see no reason why it won’t enhance your creative thinking.

Though at a whopping 7.1 per cent, should you have one bottle too many then we imagine the only problem you'll need to solve is finding your way home.

No word on UK release but keep your eye on Problemsolverbeer.com

[Via: Engadget]

Marc Chacksfield
Content Director

As Content Director of Shortlist, Marc likes nothing more than to compile endless lists of an evening by candlelight. He started out life as a movie writer for numerous (now defunct) magazines and soon found himself online - editing a gaggle of gadget sites, including TechRadar, Digital Camera World and Tom's Guide UK. At Shortlist you'll find him mostly writing about movies and tech, so no change there then.