

It's not often we find ourselves in a deep state of unshakeable depression at the state of the world but after reading this, we're reaching for the whisky.
In Edmonton, Alberta, The Bear 100.3 rock FM station have launched a campaign, unambiguously titled "Win a Wife" where various basement-dwellers fight for the hand of a "lucky" Russian bride. The prize includes a roundtrip airfare to an undisclosed Russian city to meet a potential bride, 13 nights of accommodations and $500 cash, aka buttering up funds.
The fact that it's all being sponsored by "Buck Wild Wednesdays at Oil City Roadhouse" probably explains about as much as you need to know.
Unsurprisingly, the thought of winning a Russian slave/wife hasn't gone down very well with non-Bear listeners. "As a father of two daughters, the whole idea of winning a wife doesn't bode with me well at all," Thomas Lukaszuk, a Progressive Conservative MLA for the local area wrote on Facebook.
In response, the Bear’s brand director Rob Vavrek compared the competition to the reality show The Bachelor.
“The same rigorous selection criteria and principles of mutual consent, respect and freedom of choice for each participant are at the heart of this contest,” Vavrek told the Toronto Star.
The application includes questions such as "Do you fold or scrunch the toilet paper?" and "Describe your worst sexual experience". Case closed.
Get exclusive shortlists, celebrity interviews and the best deals on the products you care about, straight to your inbox.
If you don't plan on sleeping tonight then you can actually see who has entered so far here.
(Image: Rex Features)
As a Staff Writer at Shortlist, Holly dabbles in a bit of everything. Having started her career as a news reporter, she has since decided to return to the world of the living.
-
The 10 greatest ambient albums of all time
Kick back, chill out, and let some of the best ambient albums ever take you on a sonic journey of discovery.
-
Coheed and Cambria vs Taking Back Sunday: New Jersey emo legends pick each other’s greatest tracks
From doing favours across the Atlantic to a decade under each other’s influence, Taking Back Sunday’s Adam Lazzara and Coheed and Cambria’s Claudio Sanchez talk their enduring friendship.