Sometimes an invention will roll around that makes so much sense you wonder why it didn’t already exist.
Laceless football boots. Wearable tech. That pizza inside a burger inside a pizza. All so, so obvious in retrospect.
As is McDonald’s delivery, which looks like it will finally land in the UK this summer. We’ll give you a moment or two to compose yourself at the news.
According to the Daily Telegraph, we could see the first trial of a delivery service in just over a month’s time.
The paper quotes McDonald’s UK chief executive Paul Pomroy, who suggests the restaurant chain will use an external partner for the service and says: “We will start with a delivery service from the right number of sites that gives us scale.”
One question remains unanswered, however, and it’s a pretty important one: will the delivery options include breakfast?
The ability to order a sausage and egg mcmuffin from your bed, still shaking off the remnants of an all-day drinking session on the first vaguely sunny day in June, could be a genuine game-changer.
The word ‘hero’ is overused these days, but the person who makes at-your-service McDonald’s food a reality will make Iron Man and Captain America look like shit.