Jump to Main ContentJump to Primary Navigation
Top

Aldi and Lidl are bantering each other on Twitter, because 2017

aldi-lidl_0.jpg

What I have learned, is that if you are a big brand and you need to somehow ingratiate yourself with the British public, then don’t bother focusing on important things like the quality of your product, just make sure you’re wicked at banter on the internet. Make sure you know what a meme is, and then fucking just tweet it or something – everyone loves you now.

Southern Rail scored a try the other week with their suspicious “work experience kid” doing some online banter, and everyone briefly forgot that their service is terrible. “Yeah but that boy told me what his favourite sandwich was! I forgive them!”

Now it’s Aldi and Lidl’s turn (not that they needed to get me on side – big fan of both already) to have a go at being a laugh on the internet. And depending on how well you are able to suffer gif reactions and memes, you may or may not find the whole thing utterly hilarious.

Either way, here it is. Firstly, the tweet that started the corporate banter, or brandtner, if you will:

Then, the banter floodgates opened:

But oh no! Who's this throwing a spanner in the works? BRACE YOURSELVES!

THIS ISN'T JUST BANTER... THIS IS M&S BANTER!

Phew, I'm pooped. That's enough brand banter for one day. Well done everyone, you can all resume normal service. Lidl, I'm looking at you - make sure your amazing potato salad is fully stocked because I couldn't imagine the screech I'd let out should I ever find the shelf empty.

(Image: Aldi/Lidl)

Related

MS.jpg

Huge meal deal news: M&S have joined the party with a banger

aldi.png

Aldi are selling alcoholic ice lollies this summer

cheeseporn.jpg

A cheese festival is coming to the UK and it sounds amazing

More

Sir Bruce Forsyth has died aged 89

The legendary presenter has died aged 89

by Gary Ogden
18 Aug 2017

The biggest stereotype about men and sex is actually a load of rubbish

We've been wrong this whole time

by Gary Ogden
18 Aug 2017

Discover the words that became cool in the year you were born

Were you born in the year of booty calls or cybersex?

by Emily Reynolds
18 Aug 2017

This German town came up with a genius way of humiliating neo-Nazis

Is this the best possible way to deal with them?

by Alex Finnis
18 Aug 2017

Donald Trump’s lawyer: possibly not racist, definitely not intelligent

Oldest trick in the book

by Tom Victor
17 Aug 2017

The 10 worst cities in the world to live in 2017

To put your first-world problems into perspective

17 Aug 2017

We have some very, very good news about cheese

Cheese lovers, it's our time to shine

by Emily Reynolds
17 Aug 2017

Jurors refuse to work on Martin Shkreli's trial for the best reasons

He is *not* a popular man

by Emily Reynolds
17 Aug 2017

Apparently millennials hate boobs now - but what do we like instead?

These god damn millennials, eh

by Gary Ogden
17 Aug 2017

All the times Donald Trump has failed to condemn far-right extremists

This has gone on for some time

by Tom Victor
16 Aug 2017