Penguin launch their first fragrance

Master of two trades

Penguin launch their first fragrance

When you're known for excelling in one sphere, it's not always a wise option to diversify. Anyone who's ever listened to an entire Bruce Willis song can attest to this.

So, you've every right to be a bit unsure about established fashion brand Penguin launching their first fragrance. But, against all odds, the new venture has come up smelling of, well, a variety of pleasant things.

Their new scent, Original Penguin for Men, combines notes of golden apples, black pepper and Mediterranean neroli to create a masculine fragrance that acts as a perfect partner to their clothing. It also helps that the bottle will look rather impressive in your toiletries cabinet.

Designed to emulate a vintage hip flask and boasting a magnetic gold cap, it's almost as arresting as the fragrance itself.

Original Penguin for Men is available now from a variety of retailers, including Debenhams.

Marc Chacksfield
Content Director

As Content Director of Shortlist, Marc likes nothing more than to compile endless lists of an evening by candlelight. He started out life as a movie writer for numerous (now defunct) magazines and soon found himself online - editing a gaggle of gadget sites, including TechRadar, Digital Camera World and Tom's Guide UK. At Shortlist you'll find him mostly writing about movies and tech, so no change there then.