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New Gucci Fragrance

Smell like a hero

New Gucci Fragrance
21 February 2011

Iconic fashion house’s latest scent has an aphrodisiac bent.

Every year, one fragrance leaves all of its competition in the shadows. Step forward, Gucci Guilty For Him.

The Italian luxury fashion label’s new fragrance is a heady mix of Italian lemon, mandarin, crushed green leaves and a punch of pink pepper in its top notes, drying down to an aphrodisiac mix of lavender, embracing cardamom, orange, flower, neroli, patchouli, cedar, sandalwood and amber.

Bottled in an iconic metal and flint anthracite bottle, the scent has a strong ‘modern day hero’ identity enforced by an advertising campaign directed by Sin City’s Frank Miller and fronted by Captain America star Chris Evans.

Exclusive to Harrods from next week, and nationwide from May, Gucci Guilty For Him is a worthy seasonal grooming investment.

Gucci Guilty For Him eau de toilette; £54 for 90ml by GUCCI; 020-7730 1234