Another week, another terrible new mascot.
Following hot on the trail of the ridiculous Ashes mascot Ernie the Urn comes the announcement that Partick Thistle have replaced poor old Jaggy MacBee with a terrifying new mascot, Kingsley, who you can see above.
It's been designed by David Shrigley, a Turner Prize-nominated artist and Thistle fan, who helped persuade a California-based investment company - Kingsford Capital Management - to get on board and sponsor the club.
Now we're sure Mr Shrigley knows what he's doing, but let's be honest, it looks like a slightly deranged and haunting version of the Teletubbies baby/sun hybrid. Which was already fairly terrifying in the first place.
But, remarkable as it seems, Kingsley is far from the worst offender when it comes to sports mascots. Dreamt up by some marketing genius, who decided that what would really get the crowd going was a man dressed up in a giant furry costume, mascots have become ubiquitous at sporting events - and many of them are truly terrible.
Here is our definitive guide to the 30 worst sports mascots ever.