Jump to Main ContentJump to Primary Navigation

The solid cologne


Smelling incredible all day every day isn't as easy as it should be. Depending on your choice of fragrance, that slick smell of success can last for five minutes or five hours.

And re-applying can be an obvious, attention-drawing process. "Got a date tonight eh?" is the usual response from colleagues.

Which makes Alfred Lane's Solid Cologne all that more necessary. Each cologne comes in a tin and is applied with a quick dip of the finger added to pulse points. Therefore no noise and no annoying questions.

It comes in three different scents: Bravado, Brio and Vanguard, which all make more sense once you read the detailed descrfiptions. Bravado is meant to convey swagger with a "woodsy, oriental scent", Brio isn't about smelling like a wooden train set but rather giving off vigor and vivacity through a "musky and warm" fragrance while Vanguard is aimed at the frontrunners with "spicy and sweet" notes.

Alfred Lane is a US company but they do ship to the UK. You can find out more here.


The winners of the ShortList Grooming Awards with House of Fraser

And the winners are...

31 May 2017

The 11 best moisturisers for men

Because your face deserves better

by Sam Diss
30 May 2017

A guy’s guide to skincare - by a girl who just really wants to help

Just a girl, standing in front of a bunch of guys, trying to make them moisturise twice a day

by Lauren O'Neill
15 May 2017

Supermodel Paul Sculfor tells us how to be the perfect catch

Tips from a man who knows better than anyone

20 Mar 2017

Meet the judges for the 2017 ShortList Grooming Awards

We're back with the best new products for 2017

17 Mar 2017

5 of the biggest men's hair trends for 2017

You're not actually going to get a six-pack, so settle for a slick new haircut instead

by Jamie Carson
03 Jan 2017

8 express grooming treatments for the discerning yet curious man

When you want to look good but just don't have the time

by Jamie Carson
13 Dec 2016

Manscaping; what is it, how to do it and how short is TOO short

After a lifetime of assuming that all guys went au naturale, Josh Burt realised that everything he knew was wrong

by Josh Burt
13 Dec 2016

Trim your pubic hair? Science claims you’ve probably got an STD

You're 80% more likely to have a sexually transmitted disease, new research suggests

by Jamie Carson
06 Dec 2016

What to do when you’re going bald

We round up the best ways to deal with hair loss

by Jamie Carson
17 Oct 2016