Argh. Gurg. Brains. Coverage.
In a PR stunt that we've all fallen for (well you clicked to get here, didn't you?), game developer Techland has shown off an audacious special edition pack of its zombie-filled action game Dying Light to drum up some noise for its UK release.
Set in a quarantined slum that provides an endless maze of rooftops and drain pipes over which players must scurry to avoid armed troops and hungry hordes, the My Apocalypse edition of Techland's title features a whole heap of Z-day-inspired treats - including a zombie-proof house - for an "argh"-inducing £250,000.
A one-off exclusive of Game, the pack features four signed steelbox editions of Dying Light, a trip to the Techland studios in Poland, your face skinned onto your Night Hunter character model, zombie avoidance parkour lessons and a custom built Dying Light Zombie Home by Tiger Log Cabins - who we previously featured here. You can see the full details of the quarter-of-a-million pound bundle in this release image (click to enlarge).
"The house comes fully equipped with all live-in amenities", explains the pack details, including "an upper deck with vantage points and an escape hatch, arsenal storage for weaponry, and of course a living area with TV, Xbox One, and the latest sound system to play Dying Light on".
If we had £250,000 going spare, we'd do the logical thing of buying the game when it arrives on 27 February and spending the remaining £249,960 on a larger, more comfortable zombie-proof pad - but each to their own.