Jump to Main ContentJump to Primary Navigation
Top

The Simpsons is launching a real Duff Beer

duff.jpg

In the words of everyone's actual favourite superhero, "Are you ready to get DUFFED?"

After years of having to deal with fake, knock-off and plagiarised versions of Duff Beer from Australia to Chile, 21st Century Fox is set to release its own "official" Duff. 

Set to follow a brewing recipe devised for Fox by British brewmaster Paul Farnsworth, the premium larger has been described by the president of the company's consumer product division as having "a very good balance of flavour and refreshment to it. It’s fairly deep golden in color. It’s got a hint of fruit to it. It’s got a caramel aromatic to it."



The Duff beer is set to be launched in Chile later this year - a nation in which Fox has long combated the production of an unauthorised version of Duff. By taking advantage of the "illegal" versions of Duff, the official brew will be rolled out across South America and Mexico, before arriving in Europe later next year.

Part of the reason behind the move into beer manufacturing is to allow Fox to gain a better grasp on copyright cases, as intellectual property laws haven't always helped them to combat the sale of unauthorised Duff since it's a fictional product. By making it "real", Fox will be able to prevent sales of copies in international markets.

The move also comes against a history of opposition from within Fox against selling a beer associated with what is primarily a children's TV show; show creator Matt Groening has previously stated that he would never support the sale of Duff - both on ethical grounds, and due to the fact that the parody brew is supposed to taste awful.

We'll have to wait until 2016 to see if Duff tastes like its fictional version, or is worthy of a spot in your fridge.

[Via: Wall Street Journal]

Related

Flanders.JPG

Harry Shearer to return to The Simpsons

11.jpg

Homer and Marge Simpson to 'legally separate' later this year

0.4.jpg

Seth MacFarlane on offending A-listers and if he'd cancel The Simpsons

bart-simpson.jpg

Bart Simpson Is Going To Get Killed This Year

simpsons2.jpg

Superb Minimalist Simpsons Poster Series

kwik.jpg

Kwik-E-Mart From The Simpsons Lego Set

Comments

More

We imagine what the future held for all your favourite sitcom couples

Divorced, beheaded, died. Divorced, beheaded, survived.

by Sam Diss
02 Dec 2016

Google Translate describing The Simpsons characters is just lovely

Strangle the son of Bart's neck is annual

by Emily Badiozzaman
01 Dec 2016

Elijah Wood: "Finding Nigerian records is quite difficult"

ShortList chat DJing, Daniel Radcliffe and detectives with Elijah Wood

by Ralph Jones
01 Dec 2016

More young people are watching Planet Earth II than X Factor

Faith in humanity almost restored

by Tom Fordy
01 Dec 2016

Planet Earth crew left devastated after witnessing 150,00 antelope die

Many of the Beeb's production team were left devestated

by Emily Badiozzaman
29 Nov 2016

The first teaser for Game Of Thrones season 7 is here

The Starks are coming

by Emily Badiozzaman
29 Nov 2016

Rapper-turned-foodie Action Bronson tells us how to unlock happiness

“My beard just happens to grow naturally gorgeous”

by Chris Mandle
16 Nov 2016

20 crime dramas to binge watch on Netflix

by Tom Fordy
16 Nov 2016

Every Christmas ad ranked according to how much Your Mum will love it

15 Nov 2016

Jeremy Clarkson just revealed why Chris Evans' Top Gear failed

The Grand Tour presenter also laid the boot into the BBC

14 Nov 2016