Well, frankly, we're shocked.
It's been revealed that the much-derided FIFA movie has taken just £125,000 at the box office since its premiere at Cannes in June, despite the huge cost of making it - estimated at £19m.
The French-made, FIFA-sanctioned and funded movie, United Passions, stars Gerard Depardieu, Sam Neill and Tim Roth, and charts the somewhat-airbrushed history of FIFA. Oscar winner Roth plays the notorious President Sepp Blatter - and, to his credit, Roth apparently asked, "Where's all the corruption in the script?...Where is all the back-stabbing, the deals? So it was a tough one. I tried to slide in a sense of it, as much as I could get in there."
Its Swiss premiere, at the Zurich Film Festival on Sunday, was attended by just 120 people in a 500 capacity venue. Only seven countries have thus far elected to screen it, with Russia - the next hosts of the World Cup in 2018 - having the most success, taking £90,000. In France it went straight to DVD, while there are no plans to screen it in the UK.
Critics have attacked it as a vanity project which, obviously, it is, but you have to laugh at the content; in the movie, Blatter says "The slightest breach of ethics will be severely punished". Maybe it's best watched as a satire? Check out the trailer below for more unintentional hilarity.