Hot Toys are very good at what they do.
The highly detailed models of the Hong Kong-based "toy" maker gobble up the income of geeks the world over: from Star Wars to Avengers, if you want a 30cm-tall figurine of a pop-culture icon, they're the best in the business.
That said, we're not quite sure who their latest model is aimed at.
This "movie-accurate" Batman figure, based on the armoured brawler from upcoming Batman v Superman, is a staggering 1.95 metres tall.
"It features an armoured head with light-up eyes, authentic and detailed likeness of Batman’s lower face," writes the Hot Toys site, "meticulously sculpted replica of the Batsuit and armour, a fabric cape, and a circular base with light-up function and Batman v Superman: Dawn of Justice logo."
A price is yet to be announced for model, but given that their 1/6th scale pieces command a price of around £200, we wouldn't be surprised if this sports a Bruce Wayne-scaled tag.
But then, what are life-savings for?
Oh, a mortgage. Right.