It’s not easy finding out which grooming investments are worth making – fortunately for you, we’ve done the dirty work, dedicating our time (a year) and our bodies (face and hair) into test-driving and judging the best products out there.
Whether it’s direction on a new fragrance to invest in or an affirmation of your favourite moisturiser – we're bringing you the ultimate guide to help men look their best. As ShortList enters the 8th year of its Men’s Grooming Awards, we celebrate the best that’s out there in the ever-changing market and innovations of men’s grooming. During a gruelling year-long process, we start by whittling through the thousands of bottles, labels, tubs, jars and gadgets and bring together a team of industry experts, our in-house grooming team as well as you – our readers and the public – to trial, test and vote for their favourite products and services. It’s never easy, but after many empty jars, bottles and sometimes dodgy haircuts, we are pleased to announce that the winners of the ShortList Men’s Grooming Awards 2016 are…
The Deciding Factors
Our expert judging panel is not an easy group of people to pin down or get access to. Their words are worth more than gold – literally – and their input and contribution in helping us to arrive at our decisions (alongside your votes, of course) has upheld the integrity of our awards.
Adrian Clark – Style Director, ShortList
Chairing the panel, multi award-winning journalist Adrian is Style Director of ShortList with more than 20 years’ experience in grooming.
Mandy Pang– Grooming Editor, ShortList
Heading up the entire grooming awards project, Mandy bridges the gap between the voice of ShortList readers, grooming brands and industry experts.
Ruth Newman – Director of Beauty, House of Fraser
Building on the expansive portfolio and success of the beauty and grooming department of House of Fraser, Ruth’s merchandising background enables consumers to access the best edit of brands and new products in the grooming market.
Mark Tranter – Buyer, House of Fraser
With specialist knowledge in the beauty and grooming department, Mark understands what makes a sell-out success, whether it's the most popular fragrance of the year, or the most sought-after innovative grooming gadget.
Roja Dove – Master Perfumer
World-renowned and industry respected, Roja communicates his knowledge and expertise in perfumery across several platforms – through lectures at venues such London’s V&A, his work as the author of The Essence of Perfume and his creations, Roja Parfums fragrances.
Dr. Stefanie Williams – Specialist Dermatologist
With expertise in aesthetic dermatology and a passion for healthy skin, Stefanie is the founder and Medical Director of European Dermatology London, a private dermatology clinic called Eudelo in Harley Street and Chelsea Bridge.
James Read – Tanning Ex
Professional spray tan artist and self-tanning expert Jampertes has more than 12 years’ experience and a long list of A-list celebrity clients. From working at catwalk shows to red carpet events and TV shows, he is the authority on body care and skin-finishing techniques.
Adam Reed – Hairstylist
Co-owner and founder of hairdressing salon Percy & Reed, Adam’s work ranges from styling Hollywood A-listers to working at fashion shows and shoots around the world.
Dan Gregory – Expert Barber
Industry consultant and authority on shaving – from working with celebrities and designers such as Kim Jones to Chanel to Daniel Radcliffe, Dan is also founder and Creative Director of the Marylebone-based men’s salon, ManMade London.