The Art of Grooming

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House of Fraser has everything you need to ensure your grooming game is fully on point.

From serums to shaving cream, face scrubs to fragrance, the sponsor of ShortList’s Men’s Grooming Awards has the finest products from the biggest brands to ensure you always look and smell your best. Here, House of Fraser has given you some recommendations.

Give yourself the perfect shave by prepping with Molton Brown’s Deep Clean Face Scrub, then lathering up with Scaramouche + Fandango’s nourishing shave cream.

Cleanse your face with Clarisonic Aria’s Brush before applying a light summer fragrance, such as Acqua di Parma’s Blu Mediterraneano Cedro di Taormina, or for something more seductive for night time, Tom Ford’s Black Orchid. You’re going to need a bigger bathroom cabinet.

  • Tom Ford Black Orchid Eau de Parfum

    £105 for 100ml Click to buy

  • Kiehl’s Age Defender Power Serum

    £48 for 75ml Click to buy

  • Creed Aventus Eau de Parfum

    £185 for 75ml Click to buy

  • Acqua di Parma Blu Mediterraneo Cedro di Taormina Eau de Toilette

    £87 for 150ml Click to buy

  • Clarisonic Aria Cleansing Brush

  • Ferrari Man In Red Eau de Toilette

    £59 for 100ml Click to buy

  • La Prairie Cellular Revitalizing Eye Gel

    £120 for 15ml Click to buy