Grooming

Jimmy Choo’s Debut Fragrance For Men

ShortList exclusively unveils Jimmy Choo’s debut fragrance for men

With a habit for producing bestsellers, Jimmy Choo’s Midas touch is now extending to men’s fragrances. Simply named Man, the scent and bottle design are contrasts. Encased in an elegant smoke-grey glass bottle, inspired by the shape of an antique hip flask, it suggests understated luxury. Until you spray it. The contents are far more full-bodied than the packaging suggests, reflecting the archetypal Jimmy Choo man; expensive, masculine and a bit rock’n’roll. These nuances are echoed in the traditional and aromatic ingredients, with top notes of lavender, heart of pineapple and base of patchouli. Like all things Jimmy Choo, we think this will be a hit.

Man £42 for 50ml EDT by JIMMY CHOO; houseoffraser.co.uk

(Image: Matthew Beedle)