Farah's AW17 clobber takes classic London style and runs with it

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Sam Diss

Drawing from the classic style traditions of north-west London, Farah channels Westbourne Park in 1975, and its disillusioned young men using fashion to give themselves social standing in a country intent on holding them down... It also looks well nice, too! 

Paying homage to sound system culture and the mid-seventies pioneers of style, Farah takes inspo from the club nights, the dancing, the carnival sound systems, and record sleeves of the era for an understated, eminently wearable collection, introducing a few subtle mod-cons to the retro originals. 

Re-imagining their signature hopsack fabric for a new generation, the label's AW17 collection comprises of classic Denby yoke backs, Basset chinos, as well as wardrobe staple coach jackets and blousons. 

Throw in a little 100% Merino wool crew neck jumpers and knitted polos and you've got the bedrock of next season's wardrobe sorted. Nice work.

Farah’s AW17 collection is available to buy now


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Sam Diss

Sam is the Associate Editor of New Projects. Follow him on Twitter: @SamDiss

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