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The best (and worst) April Fools’ gags from around the web

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Chris Sayer
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Related: The Mountain from Game of Thrones definitely won best April Fools prank

It's the first of April today, meaning that on top of the usual "pinch punch first of the month" dead arm we've been repeatedly given, we need to tread very carefully through the day in case we're caught out by any one of the April Fools' gags that newspapers, websites and major companies have released today.

Chances are, you've already fallen foul of one or two of them (we sure have), but to keep you one step ahead of the game, here's a rundown of the best (and worst) April Fools' that we've found on the internet so far...

  • The best (and worst) April Fools' gags from around the web

    The BorisBoard

    The gag: Boris Johnson unveils plans to launch rentable Boris Boards in the capital before he steps down as Mayor of London.

    Who did it: Metro.co.uk

    Our rating: Weak, although Boris falling off one of these things would be his finest moment. 

    How they could’ve taken it to the next level: By picking a mode of transport that doesn't rely on lithium batteries that would almost certainly explode within a few days, rendering the whole process pointless and expensive. 

  • The best (and worst) April Fools' gags from around the web 1

    Thames Water

    The gag: A new east London pop-up café is selling jars of water from the River Thames.

    Who did it: The Evening Standard

    Our rating: Totally plausible, this one. 

    How they could’ve taken it to the next level: Bedding made from east London hipster beard hair. 

  • The best (and worst) April Fools' gags from around the web 2

    WiFly

    The gag: Internet trousers, complete with Wi-fly and Keep-Your-Pants-On Mode.

    Who did it: Samsung

    Our rating: Raised a mini laugh in the office, which is commendable. 

    How they could’ve taken it to the next level: Tinder boxer shorts. 

  • The best (and worst) April Fools' gags from around the web 3

    Star Wars TV Show

    The gag: Star Wars gets its own series on Netflix.

    Who did it: IGN

    Our rating: It totally got our editor this morning. He fell for it, hook line and sinker.

    How they could’ve taken it to the next level: It worked, so no next level needed. Bravo, IGN. You made our boss look silly. 

  • The best (and worst) April Fools' gags from around the web 4

    Proton Pack

    The gag: You can now buy your very own ghost-catching Proton Pack.

    Who did it: Sony

    Our rating: Upsetting that it's not a real thing. Really, really upsetting. Thanks for upsetting us, Sony. 

    How they could’ve taken it to the next level: By making it a reality and in doing so making our dreams of becoming Egon Spengler come true. 

  • The best (and worst) April Fools' gags from around the web 5

    Snoop-vision

    The gag: You can now watch YouTube videos with Snoop Dogg in 360 by clicking the Snoopavision button.

    Who did it: YouTube

     Our rating: Er, sorta doesn't work if you've actually made the videos, thus removing the whole joke element. Do it again, YouTube.

    How they could’ve taken it to the next level: By turning the Snoop Dogg Planet Earth story from earlier this year on its head, and releasing a vid of Sir David Attenborough rapping over Snoop’s 1993 album Doggystyle

  • The best (and worst) April Fools' gags from around the web 6

    Silent Poo App

    The gag: A ‘silent loo’ app for people too embarrassed to visit the toilet is in production.

    Who did it: Bathstore

    Our rating: Necessary.

    How they could’ve taken it to the next level: Produced a urinal that doesn’t splash back every time you decide to wear your smart cream chino trousers, because the world actually needs it. 

  • The best (and worst) April Fools' gags from around the web 7

    Pickled Fish Face Mask

    The gag: You can now buy a Pickled Herring Face Mask to keep your mush youthful.

    Who did it: Scandinavian discount supermarket Netto.

     Our rating: Probably the shoddiest Photoshopping we’ve ever seen. Naff.

    How they could’ve taken it to the next level: Spending longer than ten seconds on the flyer? 

  • The best (and worst) April Fools' gags from around the web 8

    Nigel Farage's Twitter LOL

    The gag: Nigel Farage has suddenly decided that staying in the EU is a good idea via Twitter. 

    Who did it: Nigel Farage

    Our rating: Topical.

    How they could’ve taken it to the next level: Instagrammed a picture of him getting a cute little EU tattoo on the small of his back. 

  • The best (and worst) April Fools' gags from around the web 9

    Coleman's big call-up

    The gag: Peep Show’s Olivia Coleman is being lined up for the new James Bond role.

    Who did it: The Daily Mail

    Our rating: Given what a national treasure she is, we’re open to the idea.

    How they could’ve taken it to the next level: Claimed that Super Hans from Peep Show is being lined up for the new James Bond role. 

  • The best (and worst) April Fools' gags from around the web 10

    Big Ben's Boozy Takeover

    The gag: London’s iconic Big Ben is to be sponsored by a booze brand.

    Who did it: Pimm's

    Our rating: A hell of a lot of effort for not a lot of effect. Still, nice to see Peter Sissons again, isn’t it.

    How they could’ve taken it to the next level: Convinced us that Peter Sissons had gone full megalomaniac and sponsored Big Ben himself. 

  • The best (and worst) April Fools' gags from around the web 11

    The Blank Colouring Book For Adults

    The gag: A colouring book with nothing to colour in. 

    Who did it: Book publishers HarperCollins.

    Our rating: High brow, in the grand scheme of things today.

    How they could’ve taken it to the next level: A second-hand, pre-coloured colouring book to take the stress out of keeping within the lines. 

  • The best (and worst) April Fools' gags from around the web 12

    Jeep's New Adventure Tires

    The gag: You can now buy gnarly adventure tires for your car to make urban driving more extreme.

    Who did it: Jeep Germany

    Our rating: Giggle.  

    How they could’ve taken it to the next level: Nah, we’re good with this. One gold star to you, Jeep Germany!

  • The best (and worst) April Fools' gags from around the web 13

    The Waaaacky Text Message

    The gag: All text messages from O2 will now be readable whilst looking at your phone upside down.

    Who did it: O2

    Our rating: Soooooo annoying for three seconds. 

    How they could’ve taken it to the next level: Decided that the company would from now on only communicate in a series of Morse Poo Emoji Code. Poo is always funny. Funnier than this, at least. 

  • The best (and worst) April Fools' gags from around the web 14

    Doggy Fizzy Water

    The gag: A SodaStream for you pet dog, named SodaStream Le Dogue, so your pooch can drink sparkling water like billionaires do in restaurants.

    Who did it: SodaStream

     Our rating: We didn’t realise SodaStream were such kings of the banter, such legends of LOL.  

    How they could’ve taken it to the next level: No idea, we’re still in shock. Everything we thought we knew about SodaStream has been a lie.

  • The best (and worst) April Fools' gags from around the web 15

    The Carlsberg Burger

    The gag: Infamous beer maker makes “best burger in the world”.

    Who did it: Carlsberg

     Our rating: Yawn.   

    How they could’ve taken it to the next level: Who knows? Go ask SodaStream. They’re HILARIOUS. 

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Chris Sayer

Chris Sayer is a freelance journalist and editor based in London. Chris has interviewed some of the biggest names in entertainment and travelled the world doing an all manner of adventures for lots of brilliant magazines. He writes for Shortlist about booze but would probably prefer we let him write about fishing instead. Follow Chris on Twitter: @ChrisSayer00

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