Jump to Main ContentJump to Primary Navigation
Top

How to stop WhatsApp sharing your details with Facebook

whatsapp.jpg

WhatsApp, the free messaging service that's helped punt SMS into an early grave, has updated its privacy policy, outlining changes that include sharing more user data with Facebook and allowing businesses to communicate directly with users.

"We will explore ways for you and businesses to communicate with each other using WhatsApp," the group jovially explains, "such as through order, transaction, and appointment information, delivery and shipping notifications, product and service updates, and marketing.

"For example, you may receive flight status information for upcoming travel, a receipt for something you purchased, or a notification when a delivery will be made. Messages you may receive containing marketing could include an offer for something that might interest you. We do not want you to have a spammy experience; as with all of your messages, you can manage these communications, and we will honor [they mean honour] the choices you make."

Don't want companies to contact you - even if they've got some marketing for free ice creams/puppies/a new credit card (only one of those is going to happen, isn't it?)? WhatsApp will allow users to opt-out. 

whatsapp

When the new privacy policy rolls out to users, you'll be presented with the opportunity to give them a read. If you want to opt-out, you'll need to tap Read.

Scroll to the bottom of the Ts&Cs and you'll find a tick box. Untick it to stop your WhatsApp account from being shared with Facebook. 

In addition to improving the relationship between Facebook and WhatsApp, the new ability for companies to send marketing material directly to a user's phone number hints at a vast new revenue stream for the messaging platform. Should WhatsApp apply a charge for companies to send messages to participating users, it represents a huge opportunity for businesses to reach into your digital world with a personal message - rather than trying to grab your attention with adverts. 

We'll wait and see if WhatsApp actually avoids the "spammy experience", as it suggests it will. 

Related

facebook.jpg

Facebook is playing about with autoplaying audio on news feeds

battery.jpg

How to make your Android battery last longer

politics.jpg

This is what Facebook thinks your political views are

Comments

More

Here's why closing inactive iPhone apps is actually a bad idea

Well now you know

by Matt Tate
25 Jul 2017

Man runs Football Manager for 1000 years and insane things happened

The future of football is a weird, wonderful place

by Dave Fawbert
18 Jul 2017

Robot is gifted with intelligence, immediately commits suicide

I NEVER ASKED FOR THIS [END TRANSMISSION]

by Gary Ogden
18 Jul 2017

Mario Kart VR is a real thing and it looks ridiculously fun

Imagine Rainbow Road

by Matt Tate
14 Jul 2017

People are freaking out over this totally stupid Super Mario puzzle

Who invented this?!

by Alex Finnis
14 Jul 2017

I went in search of the last trainers still hooked on Pokémon Go

Can the app still draw mass crowds one year on, or is it all just Pokemon G(h)o-st towns now?

by Hussein Kesvani
06 Jul 2017

You've been charging your phone completely wrong - here's how to do it

A phone battery is for life, not just for Christmas

by Gary Ogden
06 Jul 2017

The Crash Bandicoot remaster is a time machine to your childhood

Was it always this hard?!

by Matt Tate
05 Jul 2017

This 12-year-old CEO is here to show you how little you've achieved

He's also an actor and musician, and you probably hate him already

by Dave Fawbert
05 Jul 2017

Facebook are making it easier for you to find Wi-Fi

Here's how to use it

by Matt Tate
04 Jul 2017