Jump to Main ContentJump to Primary Navigation

The underground beer cooler


What's Danish, 113cm tall, 30cm in diameter, holds 24 cans of beer and is going to save the world?

Introducing the eCool - the underground beer cooler that clearly isn't going to prove the solution world peace, but will help cut down on beer-cooling energy costs.

Installed by drilling (or digging, if you're mad enough) into the earth, the eCool uses the fridge-like temperatures of the surrounding soil to cool up to 24 beer cans - loaded into its crank-handle-operated conveyor belt.

Given that below-ground temperatures don't shift too much between winter and summer, the eCool promises you'll have cold, unfrozen booze all year round. Simple engineering, manly to the core, it's pretty much the greatest invention since the wheel.

Available for around £210, head over to the eCool site to place your order.

(Images: eCool)



The Walking Dead Brain Beer


Two simple ways to pour the perfect pint of Guinness


The Half Pint Glass


Beer-Flavoured Lollipops


The Brilliant Beer Foamer


Cool Collapsible Wood & Leather Beer Carrier



20 Best Cycling Gadgets

28 Jul 2016

15 best fitness gadgets

Gadgets to get your sweat on with by David Cornish

28 Jul 2016

After 1 billion sales, this is what the iPhone is still missing

It's almost perfect, but not quite by David Cornish

28 Jul 2016

This is what Apple has to say about augmented reality

Is Tim Cook keen on getting stuck in to AR? by David Cornish

27 Jul 2016

These are the 10 apps that are killing your battery

Go easy on these ones

27 Jul 2016

Apple could bring an iris scanner to iPhones by 2018

Security is in the eye of the beholder by David Cornish

26 Jul 2016

You can forget about getting an iPhone 7 this year

There's a new handset coming in September, but it's not called the '7' by David Cornish

26 Jul 2016

You're going to want to buy all of these Star Wars drones

Laser battles at speeds of 40kmph in your own Millennium Falcon by David Cornish

22 Jul 2016

The world's first rideable luggage is here

Dat gif, doe

22 Jul 2016

15 things we'll always miss about using a VCR

The final VCR machines are about to be made in Japan. We look back at its fondest memories by David Cornish

21 Jul 2016