Jump to Main ContentJump to Primary Navigation
Top

Apple could partner with BMW to build car

bmw2.jpg

It's no secret that Apple wants to build a car - but their favoured automotive partners might have just pulled into view.

Reuters has received word from sources within BMW that senior executives from Apple, including CEO Tim Cook, took a tour of the German carmaker's Leipzig factory last year to learn how it makes the i3 electric car.

The visit included talks between senior BMW staff and the Apple contingent over possible partnerships in creating an Apple Car - though the sources told Reuters that the talks ended inconclusively, with the Californian tech giant keen to explore building a passenger car independently. Word of the tour has only recently come to light after it was mentioned in a report in Germany's Manager-Magazin in late July.

BMW

The all-electric BMW i3

BMW was also said to be cautious about selling a competitive edge to further Apple's automotive dreams: BMW is apparently happy to licence parts to Apple, while Apple executives were keen to quiz BMW board members about tooling and mass production. 

It's uncertain exactly what parts BMW may licence to Apple: having apparently purchased a large battery manufacturer, Apple may have its own power source in order, but it could call on BMW to supply an electric engine, or even licence the whole chassis of the i3, drawing on BMW's existing manufacturing knowledge in the processes. 

Building a car arm from scratch could prove to be a gamble Apple doesn't want to engage in, with supply chains, repair services and physical car sales all new ground for the tech company. Selling an initial Apple Car via BMW might make sense, but it's yet to be seen what exact deal could be on the cards.

We'll bring you more word on Apple's 'Project Titan' car build as soon as it surfaces.

[Via: Reuters]

Related

emoji.png

Russia Is So 'Anti-Gay' That They Might Ban Facebook...

suntory2.jpg

Japanese Whisky Company Is Sending Booze To Space. Because Science.

phone3.jpg

The best smartphone you've never heard of

samsung2.jpg

Leaked Images Of Samsung's New 'Bigger' Smartphone

Ejector3.jpg

This ejector bed could change your mornings forever

piano1.jpg

This NES piano is amazing

More

Everyone is obsessed with these £6 earphones - here's why

They have over 25,000 5-star ratings on Amazon

by Gary Ogden
15 Aug 2017

An ode to MSN Messenger: The best instant messaging app of all time

Nothing can ever come close

by Gary Ogden
11 Aug 2017

This simple hack will make music sound louder on your iPhone

Turn that thing up to 11

by Emily Reynolds
10 Aug 2017

These 2004 Apple 'rules for success' show why the company is so huge

"Have fun, otherwise it’s not worth it"

by Tom Victor
10 Aug 2017

Facebook has launched a new feature to kill off TV and Netflix

It's trying to take over your life even more

by Dave Fawbert
10 Aug 2017

Tinder is trying to cut out one of its users' most annoying habits

It's about time

by Gary Ogden
04 Aug 2017

Facebook AI bots develop own language, start planning to murder us

Oh good. Good. This is good

by Gary Ogden
01 Aug 2017

'The Sims' is not escapism, it's the saddest game ever made

Want an escape from real life? Do anything but reinstall The Sims

by Tristan Cross
29 Jul 2017

Your old iPod could be worth a lot of money

Time to cash in?

by Tom Victor
28 Jul 2017

Here's why closing inactive iPhone apps is actually a bad idea

Well now you know

by Matt Tate
25 Jul 2017