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Richard E Grant In Pursuit Of Perfection


“I’ve been led by my nose all my life…” – Richard E Grant’s latest project focuses away from the big screen

Actor Richard E Grant’s foray into perfumery is a realisation of a childhood dream. But it was prompted by his friend Anya Hindmarch, who noted Grant’s habit of sniffing everything in sight and asked what he was going to do about it.

Presuming she meant he should see a psychologist, it took a little encouragement, some help from Alienor Massenet and two years to eventually produce his own fragrance. After a childhood spent bottling petals into jars of sugared water and hoping they would turn into perfume, Grant’s adventures turned into adult reality and his first fragrance, Jack, was created.

Neither overly manly nor feminine, the scent is surprisingly full bodied yet fresh with an addictive quality. It combines all of his favourite ingredients – lime, mandarin, cloves, gardenias and marijuana to create an earthy, citrussy eau de parfum.

Packaged in his favourite colour of pillar box red and encased in a vintage-style bunting bag of the Union Flag – a combination of two things Grant likes to collect – this is a project personal to Grant in scent and design.

The personal touch doesn’t end there. Grant delivered and presented this new fragrance at ShortList HQ himself.

Jack Eau de Parfum £95 for 100ml. Available exclusively at Liberty from April, liberty.co.uk and jackperfume.co.uk



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