Jump to Main ContentJump to Primary Navigation
Top

Meet Mr Burberry: Josh Whitehouse

2016_MR_BURBERRY_BTS_PR_EXCLUSIVES_RGB_CROPPED_29.jpg

ShortList sits down with the young Brit in Steve McQueen’s steamy new perfume film

Words: Louise Donovan

“I was pretty intimidated,” says Josh Whitehouse of working with the legend that is Steve McQueen, and it’s not hard to see why. In a matter of years, the British actor and musician has gone from starring in Elaine Constantine's Northern Soul to joining the award-winning and acclaimed 12 Years a Slave director on set.

The reason? The 26-year-old has been hand-picked by Christopher Bailey to represent Burberry’s new male fragrance, aptly titled Mr.Burberry. He’s joined by model Amber Anderson at London’s Café Royal for a “dirty weekend”, so says McQueen. There might be some naked bath-based action, but Whitehouse reckons it’s a lot more romantic. “It felt a lot more like a love scene in a film rather than just being naked and snogging someone,” he says.

1

The ad also features another talented Brit: Mercury Music-prizewinning British singer-songwriter Benjamin Clementine, who soundtracks the film with emotional, haunting vocals on I Won’t Complain. The shoot lasted three days and, thankfully, Whitehouse didn’t stay intimidated for too long. “As soon as I got there and sat down I felt immediately welcome. There’s some big names, but it’s just like talking to two people, you know? It was scarier in my imagination."

For an actor/model so new to the game, bagging a Burberry campaign is a big deal. You may only remember Eddie Redmayne as last year’s Oscar sweepstaker, but before the Brit actor got the Hollywood treatment he was a Burberry model (not forgetting Hugh Dancy, Sam Riley and Max Irons, who also fronted campaigns). So, what went through this mind when he got the call? “Absolutely nothing,” he laughs. “I went completely blank. I was on the phone to my agent, he was saying you’re going to be part of a Burberry campaign, you’ll be working with Steve McQueen and I was going: ‘okay, okay, sounds lovely.’ And they were like you don't sound very excited, and I was like: ‘I am, i think, I just haven't comprehended what you’ve said. Can I call you back?"

It’s a good thing he did. His face can now be found on every bus and poster from here to Peru. And with three films in the pipeline (The Receptionist, Modern Life Is Rubbish, Alleycats), plus new solo material ready to release, 2016 looks set to be a huge year. 

So, from Mr.Burberry himself, what kind of dude can pull of this perfume? “Someone with a rebellious attitude. He’s a suave guy but he’s also got a little bit of stubble.” We certainly like the sound of that.

Burberry.com 

Related

Birline.jpg

The 10 coolest watches for under £300

Screen Shot 2016-04-06 at 15.15.08.png

14 style accessories all men must own

BA8597_PRFTWSTBTY_001_FI.JPG

The 10 hottest trainers for April 2016

Comments

More

Why do we all hate hipsters so much?

The word hipster is rarely said without a sneer - but why?

by Josh Burt
23 Mar 2017

Are the new Yeezys just Reebok Classics with an adidas logo?

Kanye the innovator

by Matt Tate
23 Mar 2017

Supermodel Paul Sculfor tells us how to be the perfect catch

Tips from a man who knows better than anyone

20 Mar 2017

Meet the judges for the 2017 ShortList Grooming Awards

We're back with the best new products for 2017

17 Mar 2017

Dustin from 'Stranger Things' has launched a 'Ghostbusters' t-shirt

He ain't afraid of no ghost

by Dave Fawbert
03 Mar 2017

6 reasons to take Spanish fashion seriously

ShortList’s style director Adrian Clark picks his menswear highlights from 080 Barcelona fashion week

by Adrian Clark
15 Feb 2017

Supreme channels somebody called Barack Obama in new collection

Never heard of him, tbh.

by Sam Diss
15 Feb 2017

These LEGO self-lacing trainers will make tying your shoes a joy

Who needs Nike’s self-lacing sneakers, anyway?

by Gary Ogden
14 Feb 2017

The best Valentine's Day gifts for women under £30

Give a lot, spend a little

by Jamie Carson
13 Feb 2017

The 10 Hottest Trainers for February 2017

Time to break open the Thomas the Tank Engine piggy bank, lads...

by Sam Diss
10 Feb 2017