Jump to Main ContentJump to Primary Navigation

Classic Nineties sportswear that will never age


Step inside an artisan coffee house, a pop-up restaurant or independent festival today and you'll think you've stepped back in time to the Nineties, because the return of the tracksuit and bucket hat (as well as The Crystal Maze) obviously signifies we are so done with 2016.

As much as we love dressing like characters from Shameless, we know these items are just a trend that'll most likely end up in the fancy dress pile or charity shop. But there are stylish and timeless ways you can show your love for the decade that brought us Oasis and the height of the Turkey Twizzler ...

The branded sweatshirt

How to do it...


You wake up in the morning with a blaring hangover, your body is severely dehydrated and you need to exit your home for a fry up ASAP. What do you wear? If you say pyjamas you really need to reassess your life. The correct answer is, of course, a branded sweatshirt. They're cool and comfy, a combination that rarely meets.

This event happens most weekends too, so it's good to have a go-to outfit...

How not to do it...


The vintage trainers

How to do it...


The bright flashes found in these trainers are just enough of a nod to the Nighties without giving anyone a seizure, and with the rise of casual footwear, these Reebok Revenge Plus Vintage kicks could not be more relevant. A pair of white trainers have become a staple for every man's wardrobe now, regardless of their age, style or subculture affiliation.

How not to do it...

Bad 2

The track jacket

How to do it...

Once the attire of football hooligans (well, kinda still is), now a layer that's been adopted into the smart casual trend that's lost the brash branding and has taken Fashion Weeks round the world by storm, demonstrated by male model Oliver Cheshire.

Although it might seem a bit mad to combine these two polar opposites, it weirdly works. This is on the same discovery level as the first guy who milked a cow: terribly weird, but a fantastic outcome.

How not to do it...

Kappa bad

The cycling top

How to do it...


If you're wanting to update your archetypal Saturday night lads out t-shirt, a cycling top is just the way to do it. Forget all the brash colours from the Nineties, because they've been replaced with a clean and minimal aesthetic with a focus on the zip detailing.

Don't worry if your mates call you Lance Armstrong, just drop some bellybutton fluff in their drink when they're not looking and feel comfortable in the knowledge that you're better dressed than them.

How not to do it...

Bad 4



21 best menswear pieces in the world this week


5 stylish reasons autumn and winter are miles better than summer


Kappa to relaunch in UK with classic nineties sportswear



The strongest street style from Paris Fashion Week

And how you can get the look for a lot less money

by Jamie Carson
23 Jan 2017

50 Worst Football Kits Ever

A fashion-free zone

by Dave Fawbert
23 Jan 2017

Supreme’s new Louis Vuitton collab might be its best yet

Warning: you're going to want all of it

by Jamie Carson
20 Jan 2017

Alexander McQueen’s new lookbook has serious Royal Family vibes

Born to be 'Wilde'

by Jamie Carson
19 Jan 2017

Frank Carter picks his greatest frontmen and women of all time

The punk icon selects Nick Cave, Iggy Pop and more

16 Jan 2017

13 coats and jackets to prepare you for the snowy weekend

The layers you need to hibernate in when the snow starts to fall

by Jamie Carson
11 Jan 2017

Boy George, Rami Malek and A$AP Rocky star in new Dior campaign

The new romantic legend looks slick AF

by Jamie Carson
11 Jan 2017

These are the 7 trends every man will embrace in 2017

From cowboy to punk, these are the key styles you'll be investing in this year

by Jamie Carson
10 Jan 2017

Win your very own bespoke tweed jacket from Huntsman

How to be in with a chance of owning a piece of Savile Row style

10 Jan 2017

The slickest street style shots from London Fashion Week Men's

The real action happens outside the shows

by Jamie Carson
10 Jan 2017