Jump to Main ContentJump to Primary Navigation
Top

McDonald's Is Launching Table Service

ronald1.jpg

If you'd like to take a seat, the Hamburglar will be with you shortly to take your order. Our somelier Grimace will furnish you with beverage options and our chef Ronald truly hopes you enjoy today's gastronomic experience.

Well, your next experience at McDonald's probably won't be quite that level of fine dining, but it will be going up a notch with the announcement that McDonald's is rolling out table service across the UK in October, following a successful trial in 15 restaurants.

Stores will be fitted with "digital kiosks", devices similar to giant iPads, enabling customers to self-serve before taking a buzzer, sitting at their table and waiting for their order to be delivered by someone who we truly hope and pray will be forced to say "I'm lovin' it" to each and every customer as they drop off their order.



As part of a £350m overhaul to help them compete with the likes of Nandos, GBK and Five Guys, the franchise is also increasing customisation options, with customers being given choices over bread, cheese, toppings and sauce. We're not quite sure how giving people the option to have gherkin or not is going to cost £350m but, hey, we didn't invent the McFlurry so what do we know?

Drive-thrus are also making a long-awaited move to the digital world, with the old crackling intercoms soon to be replaced by similar iPad-style devices. But then who wouldn't want to eat in with the new regime on offer in store?

We'll go for the 2015 strawberry milkshake please - we're assured it's a very good vintage.

[via Gizmodo]

(Image: Shutterstock)

Related

1.jpg

Burger King ask McDonald's to bury the hatchet and create 'The McWhopp

mcbike.jpg

McDonald's trials bike friendly drive-thru packaging

11111.jpg

The new McDonald's Hamburglar will creep you out

Comments

More

This 101-cheese pizza is the invention humanity needed

We offer up this creation to the gods of cheese

by Tom Victor
28 Apr 2017

M&S is going to trial home deliveries

At last: a focaccia in every online shopping basket

by Tom Mendelsohn
28 Apr 2017

McDonald’s home delivery is finally coming to the UK

Okay, but will they be delivering breakfast?

by Tom Victor
26 Apr 2017

This is why no restaurant is worth queuing for

No matter how many Michelin stars it has

24 Apr 2017

This is how you get free stuff at Subway

Stay away from the meatballs, lads

by Emily Reynolds
20 Apr 2017

Investigation: Are "Hula Hoops" exactly the same product as Aldi Hoops

Vitally important info within

by Gary Ogden
19 Apr 2017

The Tab Clear of coffee has arrived and it won't stain your teeth

It's like water, but not

by Gary Ogden
18 Apr 2017

We went to Rick Astley's beer launch and he was delightful

Never gonna give you hop (does that work?)

by Ryan Young
13 Apr 2017

Eight-year-old boy drives four-year-old sister to McDonald's

Enterprising American child learned to drive from YouTube videos, and just really fancied a cheeseburger

by Tom Mendelsohn
13 Apr 2017

Experts say butter should be kept in the fridge and it's bullshit

"Refrigerated butter literally destroys lives, relationships and pieces of cold, untoasted bread"

by Emily Reynolds
13 Apr 2017