Jump to Main ContentJump to Primary Navigation
Top

The Full Adidas World Cup 2014 Ad

adidas.jpg
adidas2.jpg

We imagine only the most bleary-eyed of you spotted the first Adidas teaser for its 2014 World ad when it debuted early last Saturday morning before going viral.

Hinting an exclusive track by Kanye West and showcasing blockbuster footage from men who possess surnames splattered across replica shirts the world over, it got anyone who knows what a goalpost is tremendously excited about the forthcoming World Cup - and now, with the first game just hours away, the full version has arrived.

The immersive camerawork takes us into the worlds and on-pitch POVs of Bale, Messi, Ozil, Schweinsteiger, Suarez, Xavi, Van Persie, while the staggering sound work somehow merges the crowd roaring, drum beats and assertive lyrical tones of West with the comforting, cushioned cushioned sounds of glue-on-the-boot dribbling as our heroes platform their skills.

Now if Kanye West plays the opening ceremony, our day will be complete.

Related

boots1.jpg

adidas' World Cup 'battle' boots

adidas1.jpg

adidas' £250 smartball

pepsi.jpg

10 Greatest Football Ads Ever Made

owens1.jpg

adidas by Rick Owens tech runner

adidashero3.jpg

adidas Originals' retro football collection

world-cup-hot-dogs.jpg

The World Cup hot dogs

Comments

More

This topless man absolutely kicking off at Ascot is pre gold

The Queen was there!

by Alex Finnis
23 Jun 2017

Arsenal's press release for their new kit launch is very Arsenal

Why is it always Arsenal?

by Carl Anka
21 Jun 2017

10 of the greatest brawls in football history

Because secretly we all love them

by Tom Victor
19 Jun 2017

Can you beat 12/20 in this tricky Premier League shirt sponsors quiz?

Challenge your mates in the comments

by Tom Victor
19 Jun 2017

The outrageous price of ringside seats for Mayweather vs McGregor

"Money" Mayweather is certainly living up to his nickname

by Dave Fawbert
19 Jun 2017

Dramatic shake-up could see the end of the 90-minute football match

Does this actually make some sense?

by Tom Victor
19 Jun 2017

Fergie's team talk at Michael Carrick's testimonial is a must-watch

"Two centre backs, Ferdinand and Vidic...you can't play midfield"

by Matt Tate
16 Jun 2017

WWE is considering bringing Wrestlemania to London

It would be the first time ever

by Tom Victor
15 Jun 2017

Which animals would do better than McGregor against Mayweather?

McGregor is going to lose, but would he lose worse than an otter?

by Tom Victor
15 Jun 2017

IT'S ON: Mayweather v McGregor is 100% confirmed

The impossible fight is happening for real

by Alex Finnis
15 Jun 2017