Jump to Main ContentJump to Primary Navigation
Top

Jamie Oliver's bizarre Food Revolution rap

rap2.jpg

Educating children about the importance of food and a balanced diet is bloody important. Inspiring families to get in the kitchen and cook is brilliant. Empowering the globe to fight obesity is commendable.

But with a rap?

That's the toe-constricting, ear-assaulting route that Jamie Oliver has taken. It's as though he's been hiding his identity as the brother of Duncan James all this time.

In order to promote a petition for the Food Revolution Day - a global campaign to put compulsory practical food education on the school curriculum and in so doing equip kids with the basic skills they need to lead healthier, happier lives - Oliver approached ginger pop maestro Ed Sheeran to help concoct an uplifting, concise, stick-in-your-head-like-gum campaign song.

Instead, they came up with this.

Featuring the likes of Paul McCartney, Jazzie B, Professor Green, Alesha Dixon, Jamie Cullum and Hugh Jackman (?!), this is a superb idea, executed with a stunning wallop of awkwardness. It's the completion of Brett Domino's guide to writing a charity single parody. There's a choir and everything. But heck - at least it's got us talking about a worthwhile campaign. Watch below, then go sign the petition.

(And now for the guide that Oliver and Sheeran probably followed to write their song)

Related

Brandon.jpg

The return of Brandon Flowers

vinyl2.png

'Vinyl Me, Please' sends you a new vinyl every month

noisy.jpg

How to get rid of a song that's stuck in your head

467066492.jpg

Snoop Dogg thinks Game of Thrones is real

kiss.jpg

The 10 weirdest bits of band merch money can buy

3.jpg

30 Famous Authors On Music

Comments

More

The music world has united in response to the Manchester attack

Here are the reactions from musicians on social media

by Dave Fawbert
23 May 2017

11 forgotten indie bands that shaped your '00s teenage years

And what are they up to now?

by Tayler Willson
22 May 2017

This Harvard student dropped a rap album as his final dissertation

Now I feel like a mug for writing a 20,000-word essay

by Gary Ogden
22 May 2017

UK music festivals are going to start testing your drugs for purity

It has the potential to save lives

by Gary Ogden
22 May 2017

The 7 most important UK festival sets of the millennium

The musical moments in a field that changed everything

by David Hillier
19 May 2017

These modern albums redesigned with retro covers are glorious

We wish these were the real thing

by Dave Fawbert
19 May 2017

Chris Cornell's isolated vocals to 'Black Hole Sun' are amazing

A reminder of the sheer talent of the Soundgarden frontman

by Dave Fawbert
19 May 2017

Check out the exclusive new Nothing But Thieves video

'Amsterdam' was filmed in a Ukranian industrial warehouse

by Dave Fawbert
18 May 2017

Paying tribute to Chris Cornell, one of the greatest voices in music

And here are six songs from him that you need to listen to immediately

by Dave Fawbert
18 May 2017

There's going to be a secret #Grime4Corbyn party, and you can go

JME and co. are fully behind Labour for this election

by Gary Ogden
15 May 2017